Efficiently Marketing New Deals to Buyers

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Efficiently Marketing New Deals to Buyers

This video shows you how to find the right buyers for a specific deal and send them a marketing message — all from inside GenieREI.

Steps:

1. Go to Contacts → Advanced Filters and filter under Dispo Info to find matching buyers
2. Filter by whatever criteria fits your deal — Closing Speed, Buyer Market, Funding Source, Buyer Type, etc.
3. Select all matching buyers → click More → Manage Opportunities
4. Assign them to your Deal Marketing Pipeline under the New Deal Stage
5. Fill in the deal details — address, city, state, zip, contract price, asking price, buy it now price, ARV, and estimated rehab cost
6. Hit Add/Update Opportunity — GenieREI automatically crafts and sends a message to all selected buyers with the deal info
7. The deal moves into your Marketing Tracker Pipeline so you can see who responded, who's interested, and work them toward closing

Note: This only works correctly if your buyers were entered through the New Buyer Form on your internal site.